Human Resource
Search Engine Optimization of an Outsourcing Services Company
Overview
SEO Services to increase the visibility of the website.
Challenge was to reach to all the clients to provide them with the Outsourcing services offered by the SPG Technologies.
Site Name
Industry
Business / Services, Accounting, Finance, HR Administration, Data Processing.
Client Profile
The Client is an outsourcing company that focuses on Accounting, Financial, HR and Administrative Data Processing Services.
Business Situation
The main aim of the Client was to have a pronounced visibility so that it could be the preferred choice for anyone wishing to outsource services.
By keeping in mind the above objective we planned a regional SEO campaign catering to localized needs.
We created the optimized Meta content for the site including the keyword density optimization.
Traffic driving key words were searched and worked upon. The complete Search Engine Marketing was launched.
Solution
The client needed a complete optimization service and promotion for all the major search engines.
SEO - First had to start from step one i.e. from Redesigning to Meta tags to promoting the site.
We conducted detailed keyword and competitor research analysis to outline the competitors in this particular industry.
Snapshots
We have achieved the key word rankings on the first page of Google within a month. The ranking of the keywords goes in the following way:
- Hire outsource accounts (Ranking *1)
- Outsourcing Tax Processing (Ranking *3)
- Outsourcing diligence services (Ranking *5)
- Finance and outsourcing (Ranking *7)
- Outsourcing finance processing (Ranking *4).
The Search Engine Marketing launched by the SEO - First achieved the target.
The Client is getting good no of calls by the marketing efforts. And the clientsbusiness has grown rapidly.
