Real Estate

Search Engine Optimization of an E-learning Site

Overview	A comprehensive link building campaign was initiated to get rankings on generic keywords.
Site Name	www.projectsandleads.com
Client Profile	The Client is an online data analysis system providing information and analysis on existing and future construction project opportunities, industry and country trends.
Business Situation	The main aim of the Proleads was to increase the business by attracting new customers in the 7 niche industries being Oil, Gas, Petrochemical, Civil, Power, Water and Heavy Industry
Solution	Being in a competitive industry, the main challenge for us was to rank high for important industry related keywords. The website was redesigned by the SEO - First making it Search Engine Friendly. Onsite optimization was done; Meta tags, titles, descriptions, site copy, etc were prepared. A comprehensive link building campaign was initiated to get rankings on generic keywords. Comprehensive Keywords analysis was done to ensure that all the important keywords were covered. The end result was an increase in the site’s Page Rank from “0” to “4” within one month’s period.
Snapshots	GCC Project information and analysis –Ranking 1 Dubai projects information – Ranking1 Gcc projects – Ranking5 Gcc projects Dubai –Ranking 1 Power projects information-–Ranking *2

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